The history within the LEGO organization begins in 1932 the moment Ole Kirk Christiansen, a Danish carpenter, decided to take up a business retailing his hardwood toys door to door in the town of Billund, Denmark. He called his new business „Lego” — a combination of two Danish words, „leg godt, ” which meant „play well. ”

In 1958, you’re able to send founder, Godtfred Kristiansen, copyrighted a system to get coupling the plastic stones that would subsequently become referred to as LEGO „Automatic Holding Bricks. ” The invention allowed LEGO to create more diverse browse around this site and complicated toys.

Following that, LEGO broadened their offerings and began to focus on both small children. It produced a line of „Minifigures” in the mid-1970s that incorporated human information with posable arms, and also marketed charms sets with respect to young girls.

A second expansion more than three decades ago saw the creation of LEGO Space sets, bringing out astronaut minifigures, rockets and spaceships, amongst other popular themes. It happened in 1999, the LEGO Group entered the Star Wars market, launching collections featuring the X-wing mma fighter and LINK Fighter.

Because the company grew, it necessary to increase its ability to launch new products quickly and successfully. To this end, it hired management expert Jorgen Vig Knudstorp.

He helped the organization cut down on products on hand and reduce development time. He encouraged the organization to build contact with key toy businesses, including Concentrate on, Wal-Mart and Toys 'R’ Us.

He also released LEGO Recommendations, an online community where admirers could post proposals for new Lego sets they wanted to find out produced. This allowed SEGLAR to test the benefit of new recommendations and gain feedback ahead of committing to all of them.